UGA AUXILIARY SERVICES | MARKETING

 LAYOUT DESIGN | dIGITAL + PRINT MEDIA | ILLUSTRATION | bRANDING

As Student Graphic Designer of the University of Georgia's Auxiliary Services I had the pleasure of working on a variety of marketing materials for the university. Auxiliary Services has 5 services under it: the Bookstore, Dining, the Golf Course, Transportation and Parking and Vending Services. While working under Auxiliary Services' Sr. Public Relations Coordinator my primary focus was on Dining Services, Transportation and Parking and the University's Golf Course. Over the 2 years in this position I was able to explore my creativity from logo marks to digital media. Along the way, the university developed new brand standards. Therefore, this job not only developed my skills in branding and marketing but pushed me to adjust my creativity to fit in line with set brand standards that were presented to me. My scope of work includes: posters, banners, directional signage, recipe cards, napkin holders, a-frame signage, flyers, brochures, logo marks, developing brand identities, menu design, packaging labels, illustration, digital signage and concept development.